Nusantara Hasana Journal https://nusantarahasanajournal.com/index.php/nhj <p>Nusantara Hasana Journal (NHJ) is a Peer-Reviewed, Open Access journal that a scientific paper original articles of research and community engangement and review of the literature.</p> <p> </p> en-US <p>NHJ is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.</p> <p>Articles in this journal are Open Access articles published under the Creative Commons CC BY-NC-SA License This license permits use, distribution and reproduction in any medium for non-commercial purposes only, provided the original work and source is properly cited. <br />Any derivative of the original must be distributed under the same license as the original.</p> nusantarahasana@gmail.com (Muhammad Habibullah Aminy) slamet.nhf@gmail.com (Slamet Mardiyanto Rahayu) Thu, 10 Apr 2025 21:57:29 +0700 OJS 3.3.0.5 http://blogs.law.harvard.edu/tech/rss 60 ANALISIS PERTUMBUHAN TUNAS LIDAH BUAYA (Aloe Vera) YANG BERASAL DARI BERBAGAI PENANGKAR PADA LAHAN BERPASIR https://nusantarahasanajournal.com/index.php/nhj/article/view/1400 <p><em>Aloe vera is a tropical plant with high economic value in health, cosmetics, and agricultural industries. This study aims to analyze the shoot growth of Aloe vera var. chinensis on sandy soil and determine the best seedling source based on plant growth performance. The research was conducted in Tegalretno Village, Petanahan District, Kebumen Regency, from August to November 2024, using a Completely Randomized Block Design (CRBD) with a non-factorial approach. Five seedling sources (Gunung Kidul, Bantul, Purbalingga, Cilacap, and Kebumen) were tested with five replications. Data were analyzed using DMRT at a 5% significance level.</em><em> The results showed that treatment A3 (Purbalingga seed source) exhibited the best shoot growth parameters, including the highest number of shoots (3.3125 shoots), the highest number of leaflets per shoot (6.771833 leaflets), and the tallest leaflet height (22.3708 cm). In terms of overall plant growth, A3 also performed well in plant height (45.975 cm) and leaf circumference (13.675 cm). Meanwhile, treatment A1 (Gunung Kidul) excelled in leaf length (43.15 cm). The lowest growth performance was observed in A2 (Bantul). Genetic factors and environmental adaptation played crucial roles in shoot development. Based on these findings, the Purbalingga seed source (A3) is recommended for cultivating Aloe vera in sandy soil conditions.</em></p> Ari jumanto, Rennanti Lunnadiyah Aprilia Copyright (c) 2025 Ari Jumanto https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1400 Thu, 10 Apr 2025 00:00:00 +0700 STRATEGI DIGITAL MARKETING UMKM MEUBEL ACHI HASSAN DALAM PENINGKATAN HASIL PENJUALAN https://nusantarahasanajournal.com/index.php/nhj/article/view/1383 <p><em>This research aims to examine the digital marketing strategy implemented by Achi Hassan Meubel UMKM in increasing sales results, as well as identifying the challenges, obstacles and solutions faced in implementing this strategy in Semparu Village, Kopang District, Central Lombok, West Nusa Tenggara. This research uses a qualitative method with a case study approach. Data was collected through observation, interviews and documentation. Data analysis was carried out using thematic analysis techniques. The results of this research show that the digital marketing strategy implemented by Achi Hassan Meubel UMKM, especially through the WhatsApp, Facebook and Tiktok platforms, has had a positive impact on increasing sales and expanding market reach. Achi Hassan Furniture UMKM also face challenges and obstacles in digital marketing strategies such as fraud, competition and building consumer trust. So Achi Hassan furniture implements solutions to face challenges and obstacles through consumer identity verification, digital content differentiation strategies, and transparency of product information.</em></p> Baiq Laila Wulandari, Fatana Suastrini Copyright (c) 2025 Baiq Laila Wulandari https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1383 Thu, 10 Apr 2025 00:00:00 +0700 OPTIMALISASI DIGITAL MARKETING DAN REBRANDING LOGO SEBAGAI UPAYA PENINGKATAN PEMASARAN UMKM: STUDI KASUS UMKM KERUPUK DUA UDANG DI NGAWI https://nusantarahasanajournal.com/index.php/nhj/article/view/1410 <p><em>The advancement of digital technology requires Micro, Small, and Medium Enterprises (MSMEs) to adapt in order to enhance competitiveness and expand market reach. This study aims to identify marketing challenges faced by the Kerupuk Dua Udang MSME and evaluate the implementation of digital marketing strategies and logo rebranding in improving product marketing. The research method used is descriptive qualitative with a case study approach, where data is collected through observations, interviews, and document analysis. The results indicate that prior to the implementation of digital marketing, the marketing efforts of this MSME were still limited to the Kendal and Ngawi sub-districts. The main challenges encountered include the lack of information on the old logo, low product visibility on digital platforms, and dependence on conventional marketing methods. The implementation of digital marketing strategies through Instagram and Shopee, along with a more professional and informative logo redesign, has proven effective in increasing product visibility and facilitating customer access to ordering. With this digital transformation, the MSME can experience growth in customer numbers and a broader market expansion. Therefore, digital marketing and rebranding strategies are recommended as solutions for other MSMEs facing similar challenges to enhance competitiveness and sustain their business in the digital era.</em></p> Miftahul Huda, Anwar Fatoni, Ratna Alfina Nurcahyani, Nakhwa Hasanatul Aulia, Gayuh Aulia Safitri, Putri Miftakhul Jannah, Febrina Yolandha, Lusiana Suryadie Putri, Putri Fadillah Rahman, Nuri Azizah, Husna Nabila Rosyida, Ririn Maryam, Nazmah Maryam Copyright (c) 2025 Miftahul Huda https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1410 Thu, 10 Apr 2025 00:00:00 +0700 RESPON PERTUMBUHAN DAN HASIL JAGUNG MANIS (Zea mays Saccharata Sturt) TERHADAP PEMBERIAN PUPUK KANDANG KAMBING DAN NPK DI DESA SUROREJAN https://nusantarahasanajournal.com/index.php/nhj/article/view/1408 <h1><em>Sweet corn (Zea mays Saccharata Sturt) is a popular horticultural crop among the community. However, sweet corn production in Kebumen experienced a decline from 2021 to 2023. One method to increase production yield is by applying the appropriate and balanced fertilizer dosage. This study aims to analyze the growth response and yield of sweet corn to the application of goat manure and NPK fertilizer in Surorejan Village.</em> <em>The research method used was a completely randomized block design with two treatment factors: goat manure (P) and NPK 16-16-16 fertilizer (N). The P factor consisted of four treatment doses: P0 (0 kg/m²), P1 (1 kg/m²), P2 (2 kg/m²), and P3 (3 kg/m²). The N factor had four treatment levels: N0 (0 kg/m²), N1 (0.01 kg/m²), N2 (0.02 kg/m²), and N3 (0.03 kg/m²). The observed data were analyzed using SPSS. If significant differences were found, further analysis was conducted using the 5% DMRT test to determine the best treatment.</em> <em>The results showed that goat manure and NPK 16-16-16 fertilizer did not have a significant effect on the growth of sweet corn (Zea mays Saccharata Sturt). However, the P3 treatment showed a significant difference in the yield of sweet corn.</em></h1> Habib Ahmad Fahrezi, Rennanti Lunnadiyah Aprilia Copyright (c) 2025 Habib Ahmad Fahrezi https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1408 Thu, 10 Apr 2025 00:00:00 +0700 DATA SECURITY RISKS ON SOCIAL MEDIA FOR THE MILITARY https://nusantarahasanajournal.com/index.php/nhj/article/view/1363 <p><em>Modern military organizations are influenced by the development of information technology that continues to innovate and the demands of speed and accuracy of data and information. The importance of data security in using social media for the military requires security methods with different specifications to protect the confidentiality of data, especially regarding military operations. The use of qualitative methods with a grounded theory approach provides an understanding of the phenomena that are occurring in the research object. The existence of social media to date, cannot be denied based on existing data, has a big influence on the environment and operations in the military, so there is a need for the development of data or social media security methods with special specifications for the military, both in the form of cryptography with the development of encryption algorithms and their descriptions, as well as innovations for special models of data and information security in the military environment.</em></p> Leli Setyaningrum, Luciano Saravia, Zainal Syahlan Copyright (c) 2025 Leli Setyaningrum https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1363 Sun, 13 Apr 2025 00:00:00 +0700 PENGARUH PENGGUNAAN ABU CANGKANG KELAPA SAWIT TERHADAP STABILITAS MARSHALL PADA CAMPURAN LAPIS ASPAL BETON AC-BC (ASPHALT CONCRETE - BINDER COURSE) https://nusantarahasanajournal.com/index.php/nhj/article/view/1407 <p><em>Utilization of palm oil waste can be used as a road pavement material. In this study, the waste used in the form of palm oil shell ash. Availability of palm shell ash which is quite a lot is expected to provide better performance as a filler for mixture of asphalt concrete binder course (AC-BC). This study was conducted to determine the effect of the use of oil palm shell ash on marshall stability in laston AC-BC. Determination of the value of the Optimum Asphalt Content of the mixture was carried out by varying the content of the oil palm shell ash filler, namely 0%, 20%, 30%, 40%, 50% and 60%. Furthermore, the durability test or immersion by varying the temperature 25</em>℃ <em>and 60</em>℃ <em>with immersion time 4 hours, 24 hours and 48 hours. The result of this study obtained KAO values based on filler variations, namely 0% shell ash 5,6%, 20% shell ash 5,7%, 30% shell ash 5,725%, 50% shell ash 6%, and 60% shell ash 6,1%. The optimum stability was obtained at 1297,57kg at 40% filler variation of oil palm shell ash. Furthermore, the results of the durability test of the asphalt mixture obtained that the Residual Stability Index value at 0% filler variation with an immersion temperature of 25</em>℃ <em>was 93,176%, then at an immersion temperature of 60</em>℃ <em>was 90,390%. While at 40% filler variation the value of the Residual Stability Index obtained with an immersion temperature of 60</em>℃ <em>is 93,965%. This overall shows that the use of oil palm shell ash in asphalt mixtures still meets the minimum requirements of Bina Marga 2018 which is 90%.</em></p> Hermon Tambunan, Feny Fitratuz Zahro, Bernaditha Catur Marina Copyright (c) 2025 Hermon Frederik Tambunan https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1407 Tue, 15 Apr 2025 00:00:00 +0700 TUGAS POKOK DAN FUNGSI OPERATOR SEKOLAH DI UPT SPF SMP NEGERI 3 MAKASSAR https://nusantarahasanajournal.com/index.php/nhj/article/view/1412 <p><em>This study aims to describe and analyze the implementation of the main duties and functions of school operators at UPT SPF SMP Negeri 3 Makassar, as well as to identify the supporting and inhibiting factors in their execution. School operators play a vital role in managing digital-based educational data, especially through the Dapodik application. However, they often face excessive workloads, lack of structural support, and limited training opportunities. This research employs a descriptive qualitative approach, utilizing observation, interviews, and documentation as data collection techniques. The findings reveal that school operators hold a strategic position in supporting digital education governance, yet they do not receive structural recognition proportional to their responsibilities. There is a pressing need for policy reformulation and the development of clear standard operating procedures (SOPs) to strengthen their role and improve the professionalism of school operators. These findings contribute significantly to the development of data-driven education policies and the reinforcement of a more inclusive school administrative system.</em></p> Dira Tri Andini, Wahira Wahira, Sumarlin Mus Copyright (c) 2025 Dira Tri Andini https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1412 Wed, 16 Apr 2025 00:00:00 +0700 ANALISIS POSTUR PEKERJA PRODUKSI MAGGOT PADA STASIUN KERJA BIOKONVERSI PT. ABC https://nusantarahasanajournal.com/index.php/nhj/article/view/1411 <p><em>One of the work stations at PT. ABC is the Bioconversion work station (maggot enlargement). At this work station out were approximately 10 minutes for each biopond tank in 1 working day, with a total of 21 tanks. Workers often experience fatigue, especially in the back and neck areas. Therefore, an analysis was carried out on the fatigue factors experienced by workers. In this study, the method used to analyze worker posture is Rapid Entire Body Assessment (REBA). The REBA method is used to analyze overall body posture, and then the results will be tested using Ergofellow software. The results obtained from the investigation of worker posture at the bioconversion work station using Ergofellow software got a score of 6, with a moderate risk. This is because the biopond design is less than ideal. So, the proposed improvement given is to redesign the biopond design, with the hope that workers will no longer bend over when doing work and can minimize the risk of injury.</em></p> Wafa Al Firdausi, Pramudi Arsiwi Copyright (c) 2025 Wafa Al Firdausi https://creativecommons.org/licenses/by-nc-sa/4.0/ https://nusantarahasanajournal.com/index.php/nhj/article/view/1411 Wed, 16 Apr 2025 00:00:00 +0700